Rheem Introduces Innovative Auxiliary Home Power Generator Systems.
January 18, 2007
The Rheem Replacement Parts Department introduces its new line of Rheem-branded standby power generators available through its expansive Rheem distribution network and ultra-modern PROSTOCK® stores. This alliance with market leader Briggs & Stratton is designed to provide home builders with an attractive feature that defines their homes in the eyes of progressive home buyers who wish to avoid power outages that may result in unsafe, unhealthy, and uncomfortable conditions for themselves and their families.
The Rheem standby power generator product line provides solutions to builders wanting to address weather-related power outages seen throughout the nation that inconvenience and endanger homeowners. This residential standby program combines Briggs & Stratton’s product development, manufacturing and generator expertise with the far-reaching Rheem Manufacturing sales, parts, and service network.
“Partnering with home generator market leader Briggs & Stratton immediately adds a whole new level of security and peace-of-mind that our up-market Rheem builder partners can offer to their new home-buying customers,” said Mike Barnes, national accounts manager, Rheem Builder Group. “This agreement allows us to address the needs of today’s discriminating new home buyer who is interested in including auxiliary home power generator systems for their homes.”
“Builders are a rapidly growing channel for residential standby generator sales,” said Art Berg, parts marketing manager, Rheem Replacement Parts Department. “Because of our vast and expansive Distributor network, Rheem is perfectly positioned to provide these products to home builders nationwide.”
Equipped with a computer-controlled whole-house power management system, the premium Rheem home back-up power generator systems incorporate advanced computer controls that efficiently and quietly manage the same essential and high wattage appliances as a larger liquid-cooled standby generator almost twice its size while using less fuel—all for a much reduced cost.
"In fact, the system's advanced controls will safely power both essential and high-wattage appliance including up to two 4-ton air conditioners any time a power outage occurs," states Scott Alderton, director of marketing, Briggs & Stratton.